Mount Pleasant Scoop is the weekly newsletter locals actually read. 53% open rate. Over 2x the national average newsletter open rate. Your message lands in front of homeowners, parents, food lovers, and Mt P decision-makers — the people who already vote with their wallets in our community.
Mt Pleasant locals, mostly homeowners, ages 30–65, who care about what's happening in town this week. They're the ones planning dinners, taking the kids to Patriots Point, hitting Shem Creek on Saturdays, and choosing where to spend their weekends. They're not casual scrollers — yours is the email they remember.
We don't sell ad slots. We build partnerships that show up across the newsletter, Instagram, and our evergreen local guides. Pick the package that fits — or tell us what you're after and we'll build something custom.
One featured slot in a single weekly issue. Your headline, your message, your link, in the section locals open first. Perfect for a one-off event push, grand opening, or seasonal promo.
Includes: 1 issue placement · custom-written feature · performance recap
A month-long presence. Your business is featured in 4 consecutive issues, gets 1 Instagram post tagged as a collaborator, 1 Story shoutout, and a permanent listing in our local directory.
Includes: 4 weekly placements · 1 IG collab post · 1 IG Story · directory listing · performance recap
Best for: restaurants, retailers, and service businesses wanting consistent local exposure.
Got a one-off event? We'll do an Instagram Story takeover the day of, plus a callout in the Monday newsletter the week of the event. Built for grand openings, charity events, festivals, and limited-time experiences.
Includes: 1 IG Story takeover (3–5 frames) · 1 newsletter event callout
We write your feature in our voice — not a press release. Locals trust us because we don't sound like a brochure. Your placement will sound like a tip from a friend, not an ad.
You don't compete with 10 other ads. Every issue features 1–2 partners max, so you get real attention — not banner-blindness.
We send you actual numbers. After every placement, you get a performance recap with opens, clicks, and (when applicable) IG reach + saves. We earn the renewal.
Download the full media kit (PDF) for audience demographics, past partner case studies, and current rate sheet. Email [email protected] to request it — we'll send it within one business day.
Tell us about your business and what you're after. We'll send back package recommendations within 1–2 business days. We work with a small number of partners each quarter, so we make sure every fit is the right one.
Get in touch — email us directly at [email protected]